{"id":242426,"date":"2017-04-05T08:03:38","date_gmt":"2017-04-05T08:03:38","guid":{"rendered":"https:\/\/www.staging.trustedchoice.cloud\/advantage\/?p=242426"},"modified":"2021-10-04T18:22:10","modified_gmt":"2021-10-04T18:22:10","slug":"trustedchoice-com-takes-on-insurtech-startups","status":"publish","type":"post","link":"https:\/\/www.staging.trustedchoice.cloud\/advantage\/press\/trustedchoice-com-takes-on-insurtech-startups\/","title":{"rendered":"TrustedChoice.com Takes on Insurtech Startups"},"content":{"rendered":"

MINNEAPOLIS \u2013 TrustedChoice.com, the leading online lead generation platform for the independent insurance agency channel, debuts \u201cOwn Your Story\u201d messaging in a new video,\u00a0The One Thing Insurance Disruptors Don\u2019t Have, We Do. The marketing campaign is designed to promote the value of the independent agency channel, flipping the script on the insurtech startup narrative.<\/p>\n

TrustedChoice.com technology solutions provide independent insurance agents with a powerful digital toolset for lead generation and digital visibility. Each insurance consumer is delivered a personalized selection of local independent agents with the products, expertise and availability to provide an insurance solution. \u201cEvery line of code is written through the filter of right risk, to the right agent at the right time,\u201d explains Derek Hyde, Chief Technology Officer of TrustedChoice.com.<\/p>\n

\u201cWould-be insurtech disruptors prey on the most basic of insurance buyer desires: easy, cheap and fast,\u201d said Chip Bacciocco, CEO of TrustedChoice.com. \u201cEvery piece of technology we build at TrustedChoice.com empowers the human connections and relationships, which continue to provide independent agents an unmistakable competitive advantage.\u201d<\/p><\/blockquote>\n

\u201cFor too long, the independent agents story has been told through the filter of advertisements by our direct and captive peers,\u201d explains Ryan Hanley, TrustedChoice.com\u2019s SVP of Marketing. \u201cEnough is enough. Our push to a story-driven video harnesses our digital marketing expertise and reclaims the independent agency channel narrative.\u201d<\/p>\n

As technology advances, the insurance industry is ever-changing. \u201cTrustedChoice.com has stepped forward as a standard bearer, which is great news for the independent agent channel,\u201d said Bob Rusbuldt, president and CEO of the Independent Insurance Agents and Brokers of America. \u201cWith so many competing voices in the marketplace competing for consumer attention, this effort stakes a digital claim in the IA marketplace and makes our channel stronger than ever.\u201d<\/p>\n

Watch the video release here<\/a>.<\/p>\n

About TrustedChoice.com<\/strong>
\nTrustedChoice.com\u00a0partners with independent insurance agencies and insurance carriers to connect insurance buyers with the right local insurance agent. Our digital platform pairs insurance consumers with participating local independent insurance agents and carriers through a proprietary search engine optimization strategy that drives organic traffic and boosts online digital lead referrals. As the leading digital referral platform, our solutions have created 13 million agency impressions and 150,000 referral opportunities in the independent insurance channel since 2013.<\/p>\n","protected":false},"excerpt":{"rendered":"

TrustedChoice.com debuts its \u201cOwn Your Story\u201d messaging to the IA channel in a new video, promoting the value of the independent agency channel by flipping the script on the insurtech startup narrative.<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[160],"tags":[],"class_list":["post-242426","post","type-post","status-publish","format-standard","hentry","category-press"],"acf":[],"yoast_head":"\nTrustedChoice.com Takes on Insurtech Startups - Momentum Edge<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.trustedchoice.com\/advantage\/press\/trustedchoice-com-takes-on-insurtech-startups\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"TrustedChoice.com Takes on Insurtech Startups\" \/>\n<meta property=\"og:description\" content=\"TrustedChoice.com debuts its \u201cOwn Your Story\u201d messaging to the IA channel in a new video, promoting the value of the independent agency channel by flipping the script on the insurtech startup narrative.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.trustedchoice.com\/advantage\/press\/trustedchoice-com-takes-on-insurtech-startups\/\" \/>\n<meta property=\"og:site_name\" content=\"Momentum Edge\" \/>\n<meta property=\"article:published_time\" content=\"2017-04-05T08:03:38+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-10-04T18:22:10+00:00\" \/>\n<meta name=\"author\" content=\"Jenn Haack\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Jenn Haack\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.trustedchoice.com\\\/advantage\\\/press\\\/trustedchoice-com-takes-on-insurtech-startups\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.trustedchoice.com\\\/advantage\\\/press\\\/trustedchoice-com-takes-on-insurtech-startups\\\/\"},\"author\":{\"name\":\"Jenn Haack\",\"@id\":\"https:\\\/\\\/www.trustedchoice.com\\\/advantage\\\/#\\\/schema\\\/person\\\/a31b5ade89f046e1f8e083887c44e323\"},\"headline\":\"TrustedChoice.com Takes on Insurtech Startups\",\"datePublished\":\"2017-04-05T08:03:38+00:00\",\"dateModified\":\"2021-10-04T18:22:10+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.trustedchoice.com\\\/advantage\\\/press\\\/trustedchoice-com-takes-on-insurtech-startups\\\/\"},\"wordCount\":383,\"publisher\":{\"@id\":\"https:\\\/\\\/www.trustedchoice.com\\\/advantage\\\/#organization\"},\"articleSection\":[\"Press\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.trustedchoice.com\\\/advantage\\\/press\\\/trustedchoice-com-takes-on-insurtech-startups\\\/\",\"url\":\"https:\\\/\\\/www.trustedchoice.com\\\/advantage\\\/press\\\/trustedchoice-com-takes-on-insurtech-startups\\\/\",\"name\":\"TrustedChoice.com Takes on Insurtech Startups - 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