Advantage for agents
The Largest Digital Marketing Platform for Independent Agents
Boost your online presence and connect with exclusive high-intent leads referrals.

Why our referrals are better than leads
We deliver local, high-intent, appetite-matching prospects guaranteed to suit your preferred business appetite.
When a consumer requests to be contacted by an agency, we call that a referral. It is better than a lead because these prospects are:
- Inbound
- Real-Time
- Organic
- High-Intent
- Appetite-Matching
- Exclusive


We believe in the quality of our referrals so much that we created a live feed so you can see the types of referrals you can expect to receive, right now!

First...
You customize your agency profile
Tell us about your agency and the business you want to write. Then, we feature you in our directory.

Meanwhile...
We bring in the prospects
Consumers looking for an agent are asked a few questions about their insurance needs.

Then...
Shoppers get recommended to you
Our recommendation engine matches your profile to the right shoppers and gets you connected.
There's an Advantage subscription to fit every agency size & need

Too busy for prospecting? Then you need Claim-it.
Our patent pending system sends you the prospects you want, exactly when you want them. It’s like the Uber for insurance prospecting!
When the right insurance prospect is ready to buy, will they be able to find you?
Getting recommended is a huge deal, especially when it’s by a trusted source
As Featured In






Hundreds of happy independent agents have shared their stories
(here’s just a few!)
Tennessee Agency Success Story – Brandon Patterson – Claim-it Series
Brandon Patterson Ownby Insurance Service, Inc. Sevierville, Tennessee “I would say the biggest benefit is we can purchase as many or few as we want, that we're not being forced… It's nice to just be able to get them as you need them.“ “We’re averaging 20 to 30...
Washington Agency Success Story – Paul Pukis
Paul Pukis Mosaic Insurance Alliance, LLC Lynwood, Washington “Our closing ratio is quite high with Trusted Choice... It's got to be close to around half.” “The quality of [Advantage] leads are probably the highest level of online stuff that we get.” “I would be...
Ohio Agency Success Story – Kira Mylek
Kira Mylek Insurance Solutions by Design Toledo, Ohio “We actually have had quite a few individuals reach out using the [Advantage Directory]… It's been an organic way for our agency to have folks reaching out to us.” “We have written over $100,000 worth of premium...
Nevada Agency Success Story – Cameron Steele
Cameron Steele AMS Insurance Las Vegas, Nevada “There was one account [from an Advantage Referral] a few years ago. The client had multiple commercial properties, residential properties - I believe totaling in probably $150,000 in premium - that we were able to...
Delaware Agency Success Story – Peter Wolff
Peter Wolff Wolff Insurance Agency Inc. Newark, Delaware “I haven’t seen anything else comparable [to Advantage] that’s in the same price range.” “[The ROI] is fairly steep.” TrustedChoice.com is the leading digital resource for connecting insurance buyers with...
New Jersey Agency Success Story – Ed Santos
Ed Santos Partners Agency & Associates, LLC Crawford, NJ “The commercial lines clients, they’re very serious. I would say nine out of ten times, we close them.” “We’re making a good return on it - 2-3x what we’re spending. There’s no way that I’m not going to...
See more success stories
Recommended Reading
The 5 Types of Insurance Referrals Available on TrustedChoice.com
Any independent agent knows referrals are the lifeblood of growing a book of business. At TrustedChoice.com, we specialize in delivering insurance referrals that match your appetite, location, and availability—all in real time. Whether you're looking for prospects...
The Power Move That Will Reshape the IA Channel
We’re excited to share that TrustedChoice.com is now part of the Momentum AMP family! In this video, Chip Bacciocco, CEO of TrustedChoice.com, and Michael Lebor, CEO of Momentum, sit down in Milwaukee to discuss the why behind the partnership—and more importantly,...
The Ultimate Personal Lines Market Appetite Guide
As an independent agent, you understand that placing personal lines business requires access to carriers with diverse appetites and specialized coverages. Whether it's insuring a high-value home, providing coverage for a collector's item, or offering umbrella...
Be Understood, Be Found and Get Recommended
Don’t miss out on being recognized as a top-tier agency in your area and getting connected to high-intent prospects.








